Miscellaneous Work
Rover.com paid-social media ad campaigns
Wrote three paid-social media campaigns for Rover.com's agency that ran nationally on Facebook and Instagram.
The Dyrt – Camping App Blog
Wrote and ghostwrote numerous blog articles, covering popular tourism destinations and outdoor activities, outdoor apparel, gear, and more. Helped TheDyrt.com…
SINGER Elite sewing machines product launch
Helped produced this brochure for SINGER brand's new product line launch. My involvement included writing high-end themed content and providing…
Gateway Plastics’ X-CUP website writing
Wrote entire website including UX content for the successful launch of the first recycled and 100% recyclable single-serve coffee capsule…
AAA Smart Home
Wrote the new home page, several blog articles and a moving guide as part of the successful launch of AAA's…
Samsung ARTIK
Samsung’s Strategy & Innovation Center and their agency enlisted my help translating a complex new developer tool into appealing consumer…
Arvin Goods brand positioning & messaging
Facilitated and directed a brand positioning study and initiative for Arvin Goods, a Seattle-based manufacturer and designer of fully recycled…
The Gates Foundation — playlist descriptions
I composed about 30 playlist descriptions for The Gates Foundation YouTube channel, including the top keywords for each fundraising category…
Kilroy Realty – Academy on Vine, Hollywood, CA
Had fun writing this highly effective outdoor wild posting campaign. Soon after, Netflix fully leased the building.
No Kid Hungry
Co-directed, conceived, and wrote two national event marketing campaigns for No Kid Hungry.
Roswell UFO Festival
Just some of the extensive work I did for Roswell, New Mexico's tourism bureau. This creative endeavor was so 'out…
Uniball
Evergreen consumer campaign concept based on writers' needs for comfortable pens regardless of their genres.
Cotton Council International
Never did I think I'd end up in Memphis writing poetry for the cotton industry or learning and writing about…